International Dimensions of Business Task

My name is Mark Johnsen and I am a 17 year old student currently studying my A2 Applied Business course at St. Francais Xavier 6th form.


Me and my classmates have recently began a new assignment called 'international dimensions of business' and during the 4 different tasks of this unit, I will be completing a full investigation of at least two businesses with an international presence (one European & one Global) with a comprehensive comparison of the similarities and differences between them, I will be researching and analysing the reasons behind why one of my chosen businesses decided to develop an international presence, I will fully explore the way the behaviour and actions of one of my chosen businesses is influenced by the impact of international businesses as a whole.

 I will complete a full evaluation of the influence and growth of an MNC and last but not least, throughout this unit, I will also be studying a variety of international organisations and their role in helping to promote trade and growth in a global activity. Basic reasons why businesses (British Airways and RyanAir create an International Presence

Before I begin to compare and go into depth about the two businesses that I have chosen, I will firstly begin with some of the basic reasons as to why British Airways and RyanAir may have decided to try to expand onto the international scene and explore some of the benefits that working on a European and global offers to both of them.

When a person(s) decides to enter a product or service into the market, more often than not it will come into his/her mind to potentially expand onto a global scale and this is because it offers so many more luxuries and possibilities than working in just one nation. I will now use the early part of the task to give examples and explain some of the temptations that push business owners into the international market just as it did with British Airways and RyanAir. Growth And Expansion When a new company enters a particular market, growth is always one of the basic aims.

Soruce: http://businessays.net

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